Digital advertising can and should be a superpower for businesses.
Nanos is a Swiss tech company based in Zurich. We are a team of machine learning technologists, programmers, and marketing experts, as well as content makers and shakers. We are very fortunate to have the support of research advisors, PhD and postgraduate students from the Federal Institute of Technology (ETH) in Switzerland, together with the funding of our European investors.
Our repeat global customers have been our continuous inspiration and enormous motivation to drive us forward to make online advertising accessible to absolutely anybody.
A few years ago, we, Nanos’ founders and former Disney Research tech talent, were frequently being asked by our family members and closest friends for hands-on assistance with online advertising. Those who needed our help were small business owners who were struggling with the process of creating and placing online ads.
From 2017, these friends and family members started to use Nanos’ early research prototypes, powered by machine learning technology, that had been developed in-house. It turned out to be a practical solution for their problem! They were able to focus on managing their businesses, instead of worrying on whether their business is visible to the outside world.
Today, Nanos has a diverse international talent with a common vision: we believe that everyone should have a fair chance at promoting their business, so that they can have the opportunity to succeed. We work hard as a team everyday to make this vision a reality – for anyone who wants to be visible online and gain new customers. We are proud of what we do, and more importantly, we are striving to be a part of your success.
Digital advertising can and should be a superpower for businesses, transforming how they market themselves, enabling them to reach more customers, more easily, more often, ultimately creating more revenue.
But right now, only big businesses, with specialist marketing functions, are taking advantage of this transformation. That’s because, until now, digital advertising has been complicated, time-consuming and hard to measure. Small businesses have, not surprisingly, found this intimidating.
Rather than create a level playing field for small businesses, the internet is making it even bumpier.
We are on a mission to change this.
We want to make digital advertising simple, quick and cost effective for all businesses, and especially those without specialist marketers. Instead of intimidating, we’re here to make digital advertising empowering. To be the superpower for small businesses that it should be.
Sasha Schriber, CEO @ Nanos
Sasha Schriber, CEO